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Published in 2021 at "Journal of Financial Services Marketing"
DOI: 10.1057/s41264-021-00109-w
Abstract: This paper documents the effect of the COVID-19 pandemic on the use of profession financial advisors across a broad sample of financial decision makers (N = 16,431). Findings show that financial literacy played a significant role in…
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Keywords:
professional financial;
describing use;
financial literacy;
covid pandemic ... See more keywords
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Published in 2021 at "Journal of Services Marketing"
DOI: 10.1108/jsm-05-2020-0162
Abstract: Purpose This study aims to investigate the differences in consumers’ perceptions of trust, performance expectancy and intention to hire between human financial advisors with high/low expertise and robo-advisors. Design/methodology/approach Three experiments were conducted. The respondents…
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Keywords:
financial advisors;
robo advisor;
robo advisors;
expertise ... See more keywords