Analysis of the moderating effect of front-of-pack labelling on the relation between brand attitude and purchasing intention
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DOI: 10.1016/j.jbusres.2020.08.062
Abstract: Nutritional labelling is an instrument to generate eating patterns. The establishment of means to support nutritional labelling is encouraged via a Front-of-Pack (FOP) labelling which facilitates consumers’ comprehension and improves their choices. The aim of… read more here.
Keywords: relation brand; fop labelling; brand; brand attitude ... See more keywords
Key Stakeholder Perspectives on Introducing a Front-of-Pack Labelling Scheme on Packaged Foods in China: A Qualitative Study
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DOI: 10.3390/nu14030516
Abstract: Front-of-pack (FoP) labelling on foods is recommended by the World Health Organization (WHO) to address the growing global burden of diet-related noncommunicable diseases (NCDs), but this policy has not yet been implemented in China. The… read more here.
Keywords: study; front pack; policy; fop labelling ... See more keywords