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Published in 2021 at "Public Relations Review"
DOI: 10.1016/j.pubrev.2021.102054
Abstract: Abstract Traditionally, international public relations studies have assumed that a foreign organization, namely a foreign government, is the primary influence on how its home country is portrayed to audiences abroad. This study challenges such assumption…
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Keywords:
international public;
latin american;
production;
foreign organizations ... See more keywords