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Published in 2018 at "Journal of Service Management"
DOI: 10.1108/josm-04-2018-0112
Abstract: The purpose of this paper is to explore the role of context in service innovation by developing a conceptual framework that illuminates the key elements and trends in context change.,The paper adopts a service ecosystem…
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Keywords:
service innovation;
foster service;
service;
context change ... See more keywords