Moral Frames Are Persuasive and Moralize Attitudes; Nonmoral Frames Are Persuasive and De-Moralize Attitudes
Sign Up to like & getrecommendations! Published in 2022 at "Psychological Science"
DOI: 10.1177/09567976211040803
Abstract: Moral framing and reframing strategies persuade people holding moralized attitudes (i.e., attitudes having a moral basis). However, these strategies may have unintended side effects: They have the potential to moralize people’s attitudes further and as… read more here.
Keywords: frames persuasive; moral frames; nonmoral frames; attitudes moral ... See more keywords