Pricing for newly-launched experience products: Free trial or not?
Sign Up to like & getrecommendations! Published in 2019 at "Transportation Research Part E: Logistics and Transportation Review"
DOI: 10.1016/j.tre.2019.04.001
Abstract: Abstract We investigate a startup firm’s incentives to offer free trial in Monopoly and Duopoly settings, and explore how free trial affects firms’ pricing decisions. We find customers’ prior belief plays a key role and… read more here.
Keywords: trial; experience products; launched experience; newly launched ... See more keywords
Manipulation of Stroke Rate in Swimming: Effects on Oxygen Uptake Kinetics
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DOI: 10.1055/a-1930-5462
Abstract: Abstract The study aimed to assess the effect of different front crawl stroke rates (SRs) in the oxygen uptake (̇VO 2 ) kinetics and ̇VO 2 peak, the total time to exhaustion (TTE), and blood… read more here.
Keywords: manipulation stroke; average free; uptake kinetics; free trial ... See more keywords