What drives consumers’ repurchase frequency and Monetary value after service recovery in the context of third-party online travel booking services
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DOI: 10.1080/17517575.2025.2579990
Abstract: ABSTRACT This study aims to investigate the determinants of consumers’ Repurchase frequency and Monetary value after service recovery in the context of third-party online booking services. Data collected from 197 valid respondents are tested against… read more here.
Keywords: value; repurchase frequency; monetary value; frequency monetary ... See more keywords