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Published in 2020 at "International Journal of Hospitality Management"
DOI: 10.1016/j.ijhm.2020.102690
Abstract: Pubs have traditionally been important social and community spaces, hosting multiple consumer segments. Successful pubs have broadened their appeal, for example by expanding their food provision and targeting family segments. However, little is known about…
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Keywords:
family friendly;
creating family;
composite data;
friendly pub ... See more keywords