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Published in 2018 at "Journal of the Academy of Marketing Science"
DOI: 10.1007/s11747-017-0534-9
Abstract: Businesses often seek to leverage customers’ social networks to acquire new customers and stimulate word-of-mouth recommendations. While customers make brand recommendations for various reasons (e.g., incentives, reputation enhancement), they are also motivated by a desire…
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Keywords:
social empowerment;
friends benefits;
customers social;
strategy ... See more keywords
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Published in 2022 at "Journal of sex research"
DOI: 10.1080/00224499.2021.2022585
Abstract: Friends with benefits relationships (FWBRs) are a common form of relationship for college students that combine aspects of friendship with sex, yet little is known about commitment in these relationships and whether they are more…
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Keywords:
benefits relationships;
college students;
commitment;
friends benefits ... See more keywords
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Published in 2019 at "European Business Review"
DOI: 10.1108/ebr-04-2018-0075
Abstract: Purpose This two-country comparative study’s purpose is to investigate antecedents to, and the consequences of a sense of belonging to a firm’s Facebook community. Design/methodology/approach The model was grounded in the theory of sense of…
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Keywords:
methodology;
firm;
community;
friends benefits ... See more keywords
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Published in 2022 at "International Journal of Environmental Research and Public Health"
DOI: 10.3390/ijerph19031069
Abstract: Although there is evidence that pets may help individuals who are facing significant daily stressors, little is known about the benefits of pet-friendly practices for their owners’ well-being. Based on the social exchange theory and…
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Keywords:
benefits positive;
friendly practices;
pet friendly;
friends benefits ... See more keywords
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Published in 2022 at "International Journal of Molecular Sciences"
DOI: 10.3390/ijms23052509
Abstract: Glioma is the most common primary intracranial tumor and has the greatest prevalence of all brain tumors. Treatment resistance and tumor recurrence in GBM are mostly explained by considerable alterations within the tumor microenvironment, as…
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Keywords:
microenvironment;
tumor microenvironment;
benefits chemokines;
chemokines glioblastoma ... See more keywords