Fuzzy Relative Willingness: Modeling Influence of Exogenous Factors in Driving Information Propagation Through a Social Network
Sign Up to like & getrecommendations! Published in 2020 at "IEEE Access"
DOI: 10.1109/access.2020.3029657
Abstract: A high percentage of information that propagates through a social network is sourced from different exogenous sources. E.g., individuals may form their opinions about products based on their own experience or reading a product review,… read more here.
Keywords: modeling influence; social network; willingness; fuzzy relative ... See more keywords