1% low-fat milk has perks!: An evaluation of a social marketing intervention
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DOI: 10.1016/j.pmedr.2016.11.017
Abstract: This study evaluated the effect of a 12-week social marketing intervention conducted in 2012 promoting 1% milk use relying on paid advertising. Weekly milk sales data by type of milk (whole, 2%, 1%, and nonfat… read more here.
Keywords: milk; intervention; market; gal week ... See more keywords