Exploring Perspectives Towards the Gambling Industry and Its Marketing Strategies Among Young People in Western Australia
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DOI: 10.1002/hpja.955
Abstract: ABSTRACT Issue Addressed The gambling industry utilises a range of strategies to attract and retain customers and limit meaningful gambling reform. Industry marketing strategies have demonstrated appeal to young people; however, little is known regarding… read more here.
Keywords: industry marketing; marketing strategies; gambling industry; industry ... See more keywords