Social Sensing and Individual Brands in Sports: Lessons Learned from English-Language Reactions on Twitter to Pau Gasol’s Retirement Announcement
Sign Up to like & getrecommendations! Published in 2023 at "International Journal of Environmental Research and Public Health"
DOI: 10.3390/ijerph20020895
Abstract: Pau Gasol announced his retirement on 5 October 2021. Subsequently, a number of users virtually reacted. Twitter is one of the most popular social media platforms, with more than 368 million active users, generating large-scale… read more here.
Keywords: social sensing; pau gasol; gasol retirement; english language ... See more keywords