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Published in 2019 at "British Food Journal"
DOI: 10.1108/bfj-07-2018-0459
Abstract: Purpose Despite the growth of social networking websites as hybrid promotional tools, the empirical research that is currently available in explaining the consequences of gastronomy online reviews on ethnic food behavioural intention is limited. The…
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Keywords:
behavioural intention;
food;
gastronomy online;
gastronomy ... See more keywords