Influence of Materialism on Compulsive Buying Behavior: General Similarities and Differences Related to Studies on Young Adult Consumers in Poland and US
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DOI: 10.1080/08961530.2019.1695240
Abstract: Abstract Although materialism has a robust relationship with compulsive buying in the US and Western Europe, consumer theories suggest that materialism might also significantly predict compulsive buying in developing economies of Eastern Europe. The present… read more here.
Keywords: young adult; general similarities; compulsive buying; materialism ... See more keywords