Articles with "greenwashing revisited" as a keyword



Photo from wikipedia

Greenwashing Revisited: In Search of a Typology and Accusation-Based Definition Incorporating Legitimacy Strategies

Sign Up to like & get
recommendations!
Published in 2017 at "Business Strategy and The Environment"

DOI: 10.1002/bse.1912

Abstract: Is greenwashing a concept describing companies using misleading communication or is it co-constructed in the eye of the beholder? By discussing the literature, we find that existing definitions of greenwashing overemphasize the strategic intention to… read more here.

Keywords: definition; accusation; revisited search; greenwashing revisited ... See more keywords