Promoting Phuket as a halal destination: a perspective of SME’s entrepreneur
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DOI: 10.1108/jima-06-2024-0239
Abstract: Purpose This study aims to investigate the variables influencing halal entrepreneurial behavior among Thai small and medium-sized enterprise entrepreneurs in Phuket, promoting the region as a halal destination. Design/methodology/approach A quantitative, cross-sectional research design was… read more here.
Keywords: halal destination; phuket; halal entrepreneurial; entrepreneurial intentions ... See more keywords