Health Interest Modulates Brain Reward Responses to a Perceived Low-Caloric Beverage in Females
Sign Up to like & getrecommendations! Published in 2017 at "Health Psychology"
DOI: 10.1037/hea0000411
Abstract: Objective: Health labels are omnipresent in the supermarket. Such labels give rise to expectations about the product experience and may change flavor perception and perceived reward value. Consumers vary in their degree of health interest… read more here.
Keywords: health; low caloric; reward responses; health interest ... See more keywords