Changing Hearts and Plates: The Effect of Animal-Advocacy Pamphlets on Meat Consumption
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DOI: 10.3389/fpsyg.2021.668674
Abstract: Social movements have driven large shifts in public attitudes and values, from anti-slavery to marriage equality. A central component of these movements is moral persuasion. We conduct a randomized-controlled trial of pro-vegan animal-welfare pamphlets at… read more here.
Keywords: hearts plates; changing hearts; plates effect; meat consumption ... See more keywords