Consumers’ personality and compulsive buying behavior: The role of hedonistic shopping experiences and gender in mediating-moderating relationships
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DOI: 10.1016/j.jretconser.2021.102802
Abstract: Abstract Although existing research suggests that personality plays an important role in explaining compulsive buying behavior, there is still potential space to diagnose the theoretical mediational mechanisms underlying these effects or the extent to which… read more here.
Keywords: shopping experiences; compulsive buying; hedonistic shopping; role ... See more keywords