THE EFFECT OF E-SERVICE QUALITY ON THE COMPETITIVE ADVANTAGES OF TOURISM AND HOTEL BUSINESSES IN THAILAND
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DOI: 10.30892/gtg.47201-1033
Abstract: In recent yeats, technological advancement has become a crucial factor for businesses’ survival. Traditional business models and processes have been modified and integrated with technology to enable competitive business operations. Consequently, the internet has taken… read more here.
Keywords: business; tourism hotel; service; hotel businesses ... See more keywords