THAT MAKES SENSE TO ME: OPENNESS TO CHANGE AND SENSEMAKING IN IDEA SCREENING
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DOI: 10.1142/s1363919618400091
Abstract: This study examines how a person’s sense of identity (expressed in terms of openness to change vs. conservation) influences the way in which they screen early ideas for innovation projects. To study this, we recruited… read more here.
Keywords: idea screening; openness change; makes sense; idea ... See more keywords
Can AI Help in Ideation? A Theory-Based Model for Idea Screening in Crowdsourcing Contests
Sign Up to like & getrecommendations! Published in 2023 at "Marketing Science"
DOI: 10.1287/mksc.2023.1434
Abstract: Authors test previously published theory-based models in a sample of idea-screening contests and find that efficient, automated screening is possible using easy-to-collect data. read more here.
Keywords: help ideation; idea screening; ideation theory; theory based ... See more keywords