Can AI Help in Ideation? A Theory-Based Model for Idea Screening in Crowdsourcing Contests
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DOI: 10.1287/mksc.2023.1434
Abstract: Authors test previously published theory-based models in a sample of idea-screening contests and find that efficient, automated screening is possible using easy-to-collect data. read more here.
Keywords: help ideation; idea screening; ideation theory; theory based ... See more keywords