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Published in 2018 at "Psychology of Sport and Exercise"
DOI: 10.1016/j.psychsport.2018.08.016
Abstract: Objectives: Based on the theories of stereotype threat and stereotype boost, this study explored the influence of identity salience on athletic performance of individuals (i.e., Black women) who possess one identity that is negatively stereotyped…
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Keywords:
black women;
identity salience;
performance;
athletic performance ... See more keywords
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Published in 2021 at "International Marketing Review"
DOI: 10.1108/imr-02-2019-0066
Abstract: PurposeThe purpose of the current study is to examine how and when home country identity salience of emerging market companies affects their overseas initial public offering (IPO) performanceDesign/methodology/approachBy using secondary data from multiple sources, this…
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Keywords:
country identity;
home country;
overseas ipo;
identity salience ... See more keywords
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Published in 2019 at "Journal of Marketing"
DOI: 10.1177/0022242919872156
Abstract: Like Cinderella, many repurposed products involve a biographical transformation, from a tattered past identity (e.g., an old airbag) to a product with a valuable but different new identity (e.g., a backpack made from an airbag).…
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Keywords:
past identity;
repurposed products;
boosts demand;
identity salience ... See more keywords
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Published in 2018 at "Journal of International Students"
DOI: 10.32674/jis.v8i1.173
Abstract: After Japan’s annexation in 1879, Okinawa came under the unprecedented influence of Japanization. This research examined how learning in Hawaiʻi influenced the Okinawan sense of identity of 11 Okinawan students. Grounded theory analysis of interview…
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Keywords:
consciousness identity;
identity salience;
okinawan consciousness;
identity ... See more keywords