Impulse buying in the digital age: An exploration using systematic literature review approach
Sign Up to like & getrecommendations! Published in 2024 at "Journal of Consumer Behaviour"
DOI: 10.1002/cb.2360
Abstract: The article synthesizes online impulse buying research conducted through a systematic literature review (SLR) approach. The present review covers the diverse range of literature, from 2001 to 2024, conducted using the SPAR‐4‐SLR protocol. Drawing upon… read more here.
Keywords: review; systematic literature; online impulse; impulse buying ... See more keywords
The influence of impulse buying toward consumer loyalty in online shopping: a regulatory focus theory perspective
Sign Up to like & getrecommendations! Published in 2018 at "Journal of Ambient Intelligence and Humanized Computing"
DOI: 10.1007/s12652-018-0935-8
Abstract: In this advanced information generation, more and more people are buying products on the Internet. Therefore, all kinds of different stimuli are likely to cause impulsive buying. However, existing researches regarding online impulse buying are… read more here.
Keywords: focus; theory; loyalty; consumer ... See more keywords
To buy or not to buy? The effect of time scarcity and travel experience on tourists' impulse buying
Sign Up to like & getrecommendations! Published in 2021 at "Annals of Tourism Research"
DOI: 10.1016/j.annals.2020.103083
Abstract: Abstract By its very nature, tourism is a temporary experience. But how time scarcity makes an impact on tourists' impulse buying is still unclear. By looking into the role played by travel experience and overconfidence,… read more here.
Keywords: travel experience; time scarcity; experience; impulse buying ... See more keywords
Immediate or delayed! Whether various types of consumer sales promotions drive impulse buying?: An empirical investigation
Sign Up to like & getrecommendations! Published in 2021 at "Journal of Retailing and Consumer Services"
DOI: 10.1016/j.jretconser.2021.102532
Abstract: Abstract In the present study we investigate whether various types of sales promotions together with hedonic shopping motivation (value shopping) and positive affect drive impulse buying. The study further explores the moderation impact of trait… read more here.
Keywords: whether various; various types; drive impulse; buying ... See more keywords
How does consumers’ scarcity mentality in live-streaming influence impulse buying behavior? An empirical study from a competitive perspective
Sign Up to like & getrecommendations! Published in 2025 at "Asia Pacific Journal of Marketing and Logistics"
DOI: 10.1108/apjml-04-2025-0580
Abstract: This study aims to explore how competitive stimuli in e-commerce live-streaming, specifically time pressure (TP) and social presence (SP), influence consumers’ perceived scarcity (PS) and desire for achievement (DFA), and how these psychological responses lead… read more here.
Keywords: behavior; live streaming; impulse buying; scarcity mentality ... See more keywords
It’s not all fun and games: gamification in e-commerce on consumers’ impulse buying of retail food products
Sign Up to like & getrecommendations! Published in 2025 at "British Food Journal"
DOI: 10.1108/bfj-04-2024-0361
Abstract: PurposeThis study aims to look into the role of gamification as an effective marketing tool to engage with consumers and influence purchase behaviours. As there are a plethora of gamified elements, it is crucial to… read more here.
Keywords: food; gamified elements; buying retail; impulse buying ... See more keywords
If-then plans help regulate automatic peer influence on impulse buying
Sign Up to like & getrecommendations! Published in 2020 at "European Journal of Marketing"
DOI: 10.1108/ejm-05-2018-0341
Abstract: This study aims to take a dual-process perspective and argues that peer influence on increasing impulse buying may also operate automatically. If-then plans, which can automate action control, may, thus, help regulate peer influence. This… read more here.
Keywords: help regulate; peer influence; buying; impulse buying ... See more keywords
Reducing impulse buying: a review and research agenda
Sign Up to like & getrecommendations! Published in 2025 at "Journal of Consumer Marketing"
DOI: 10.1108/jcm-03-2024-6721
Abstract: The purpose of this paper is to offer a systematic literature review on reducing impulse buying (IB). For the review, this paper adopted the SPAR-4-SLR (Scientific Procedures and Rationales for Systematic Literature Reviews) approach, searched… read more here.
Keywords: review; buying review; impulse buying; reducing impulse ... See more keywords
Examining Psychological Moderators on Factors Affecting Consumers’ Impulse Buying in Organised Retail Stores
Sign Up to like & getrecommendations! Published in 2024 at "Journal of Creative Communications"
DOI: 10.1177/09732586231223382
Abstract: This research study focuses on examining the role of in-store elements for impelling consumers’ impulse buying in organised retail stores with the presence of consumers’ psychological moderators. The conceptual framework is developed by exploring the… read more here.
Keywords: consumers impulse; retail stores; impulse buying; buying organised ... See more keywords
Factors affecting consumers’ impulsive buying behavior in tourism mobile commerce using SEM and fsQCA
Sign Up to like & getrecommendations! Published in 2022 at "Journal of Vacation Marketing"
DOI: 10.1177/13567667221090991
Abstract: Transactions through mobile commerce for tourism-related products and services are increasing. This phenomenon can lead to impulse buying due to technological features and personal inclinations. However, few studies have shed light on the phenomenon empirically.… read more here.
Keywords: mobile commerce; buying behavior; buying; impulse buying ... See more keywords
Unveiling impulse buying patterns in travel live-streaming through the lens of social cognitive theory
Sign Up to like & getrecommendations! Published in 2024 at "Journal of Vacation Marketing"
DOI: 10.1177/13567667241258280
Abstract: Grounded in the social cognitive theory, the main aim of this study is to explore the impact of telepresence, social presence, and emotional engagement on impulsive buying tendencies within the realm of travel live-streaming (TLS).… read more here.
Keywords: cognitive theory; travel live; live streaming; impulse buying ... See more keywords