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Published in 2022 at "Frontiers in Psychology"
DOI: 10.3389/fpsyg.2022.885688
Abstract: Social influencers are widely known as the promotors of purchase behavior as well as for their potential to change health behaviors among individuals in their social networks. For social influencers to be successful in changing…
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Keywords:
health;
behavior interventions;
health behavior;
influencers engage ... See more keywords