Leveraging Current Innovation for the Future: Understanding Generative Capability
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DOI: 10.1109/emr.2018.2880188
Abstract: Firms can leverage current innovations for their next round of innovations. We introduce the concept of generative capability in product innovation to build a sustained innovative organization. Generative capability incorporates iteration and rapid knowledge to… read more here.
Keywords: generative capability; capability; innovation future; current innovation ... See more keywords