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Published in 2021 at "Electronic Markets"
DOI: 10.1007/s12525-021-00509-9
Abstract: Conversational agents (CAs) are often unable to provide meaningful responses to user requests, thereby triggering user resistance and impairing the successful diffusion of CAs. Literature mostly focuses on improving CA responses but fails to address…
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Keywords:
response;
response failures;
inoculation;
inoculation messages ... See more keywords
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Published in 2017 at "Journal of Applied Communication Research"
DOI: 10.1080/00909882.2017.1320571
Abstract: ABSTRACT This study focuses on the problem of collapsed ‘stay in the market’ (SIM) beliefs during financial crises. More specifically, the goal of this investigation was to ascertain whether or not inoculation messages are a…
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Keywords:
communication strategy;
crisis communication;
inoculation;
inoculation messages ... See more keywords
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Published in 2017 at "Western Journal of Communication"
DOI: 10.1080/10570314.2016.1224917
Abstract: It is well established that—among individuals who hold an attitude toward a topic—inoculation messages can help promote resistance to counterattitudinal attacks. Yet, the utility of inoculation theory for communication campaigns may ultimately depend upon the…
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Keywords:
supportive messages;
inoculation;
inoculation messages;
inoculation supportive ... See more keywords