Consumer Behavior in the Post-COVID-19 Era: The Impact of Perceived Interactivity on Behavioral Intention in the Context of Virtual Conferences
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DOI: 10.3390/su15118600
Abstract: This study investigated the impact of perceived interactivity on behavioral intention in the context of virtual conferences in the post-COVID-19 era. With academic conferences moving exclusively online due to the pandemic, there is a gap… read more here.
Keywords: perceived interactivity; interactivity behavioral; behavioral intention; impact perceived ... See more keywords