The Impact of Social Media and Digital Platforms Experience on SME International Orientation: The Moderating Role of COVID-19 Pandemic
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DOI: 10.1016/j.intman.2022.100950
Abstract: Drawing on network learning theory, it investigates the effect of small and medium-sized enterprises' (SMEs) experience of using foreign and domestic social network services (SNS) and foreign and domestic platforms (such as B2B digital platforms)… read more here.
Keywords: international orientation; orientation; digital platforms; experience ... See more keywords
International orientation of professional football beyond Europe
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DOI: 10.1108/sbm-10-2017-0065
Abstract: Purpose The purpose of this paper is to investigate how professional football clubs from the English Premier League, German Bundesliga and Spanish Primera División use digital media to expand their international reach in emerging football… read more here.
Keywords: digital media; international orientation; professional football; football ... See more keywords