Sign Up to like & get
recommendations!
0
Published in 2024 at "Production and Operations Management"
DOI: 10.1177/10591478241279560
Abstract: In this article, we incorporate the effects of multi-unit purchases into consumer choice models and investigate the associated joint assortment and price optimization problems. Under the proposed two-stage choice framework, consumers first form a consideration…
read more here.
Keywords:
multiple purchases;
assortment price;
price;
joint assortment ... See more keywords