The Influence of Experiential Marketing of JUDO Gym on Exercise Participation: The Verification of Mediation Effect of Experiential Satisfaction
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DOI: 10.22471/martialarts.2019.4.2.01
Abstract: The purpose of this study was to influence of experiential marketing of Judo gym on experiential marketing and exercise participation and this study aims at providing fundamental data and information on Judo gym academy by… read more here.
Keywords: exercise participation; judo gym; marketing; experiential marketing ... See more keywords