Phonological and orthographic influences in the bouba–kiki effect
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DOI: 10.1007/s00426-015-0709-2
Abstract: We examine a high-profile phenomenon known as the bouba–kiki effect, in which non-word names are assigned to abstract shapes in systematic ways (e.g. rounded shapes are preferentially labelled bouba over kiki). In a detailed evaluation… read more here.
Keywords: bouba kiki; shape; word; effect ... See more keywords