Consumer Choices and Motives for Eco-Labeled Products in China: An Empirical Analysis Based on the Choice Experiment
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DOI: 10.3390/su9030331
Abstract: Based on choice experiments conducted via face-to-face interviews with 435 participants in four provincial areas of China (Shanghai, Zhejiang, Jiangsu, and Guangdong), Chinese consumers’ preferences and motives for purchasing eco-labeled rice are examined in this… read more here.
Keywords: eco labeled; consumer choices; based choice; choices motives ... See more keywords