“How may i help you?” Says a robot: Examining language styles in the service encounter
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DOI: 10.1016/j.ijhm.2019.03.026
Abstract: Abstract Is figurative or literal language more effective in the service encounter context? The current research reveals that literal language used by a service provider might be more congruent with conversational norms, thus leading to… read more here.
Keywords: service encounter; help says; may help; language ... See more keywords