Planning of the cow milk assortment for large retail chains in North Italy: A comparison of two metropolitan cities
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DOI: 10.1016/j.jretconser.2020.102406
Abstract: Abstract This research has assessed what large retail chains actually do, in terms of assortment depth and size of conventional cow milk, by comparing different retail formats and two metropolitan cities (Milan and Turin). The… read more here.
Keywords: milk; two metropolitan; retail chains; large retail ... See more keywords