Human-like and system-like trust in the sharing economy: The role of context and humanness
Sign Up to like & getrecommendations! Published in 2020 at "Technological Forecasting and Social Change"
DOI: 10.1016/j.techfore.2020.119968
Abstract: Abstract When using technological platforms embedded in the sharing economy individuals tend to trust the platform's human-like technological features more than its system-like features. In this paper, we investigate this idea by drawing on concepts… read more here.
Keywords: system like; human like; trusting beliefs; like trusting ... See more keywords