Articles with "logic 2025" as a keyword



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Service-dominant logic 2025

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Published in 2017 at "International Journal of Research in Marketing"

DOI: 10.1016/j.ijresmar.2016.11.001

Abstract: During the last decade, service-dominant (S-D) logic (1) has taken a series of significant theoretical turns, (2) has had foundational premises modified and added and (3) has been consolidated into a smaller set of core… read more here.

Keywords: theory; value; service dominant; logic 2025 ... See more keywords