A Modified Contingent Valuation Method Shrinks Gain-Loss Asymmetry
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DOI: 10.1016/j.socec.2021.101747
Abstract: Abstract Large, unpredictably variable gaps between Willingness-to-Accept and Willingness-to-Pay (WTA-WTP gaps) are a methodological concern with the Contingent Valuation Method. The present study investigates WTA-WTP gaps as one manifestation of gain-loss asymmetry: the phenomenon that… read more here.
Keywords: valuation; loss; method; gain loss ... See more keywords