Customer awareness, intention and loyalty toward innovative product ‘PureWater’: An empirical study
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Interdisciplinary Mathematics"
DOI: 10.1080/09720502.2017.1382201
Abstract: Abstract In order to understand customer awareness, intention and loyalty toward innovative product ‘PureWater’, the essay provides literature review and formulates some hypotheses. Then factor analysis is employed as the main statistical technique to analyze… read more here.
Keywords: loyalty toward; intention loyalty; loyalty; customer awareness ... See more keywords
Attraction loyalty, destination loyalty, and motivation: agritourist perspective
Sign Up to like & getrecommendations! Published in 2020 at "Current Issues in Tourism"
DOI: 10.1080/13683500.2020.1772207
Abstract: ABSTRACT This study evaluates the link between tourists’ loyalty toward attractions and destinations in agritourism and associated influential motivation factors. Using data from 413 self-administered questionnaires from six agritourism attractions in Bandung, Indonesia, Partial Least… read more here.
Keywords: loyalty toward; agritourism; loyalty; motivation ... See more keywords