Articles with "madam digitized" as a keyword



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“Yes Madam”: digitized services right here and right now

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Published in 2020 at "Emerald Emerging Markets Case Studies"

DOI: 10.1108/eemcs-01-2020-0004

Abstract: Learning outcomes The case helps to understand: the working mechanisms of a digitized salon service, with a focus on the lower- and middle-income strata. The changing scenario of the service marketing model, with the growth… read more here.

Keywords: yes madam; digitized services; madam digitized; right right ... See more keywords