Rural tourism and enterprise: management, marketing and sustainability
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DOI: 10.1080/13032917.2017.1386535
Abstract: The book is part of CABI’s tourism texts, and focuses on issues of management, marketing, and sustainability of rural tourism businesses and with contributions, as the title and objective indicate,... read more here.
Keywords: rural tourism; tourism; management marketing; marketing sustainability ... See more keywords
Management and marketing of wine tourism business: theory, practice, and cases
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DOI: 10.1080/13032917.2019.1583981
Abstract: The authors of this book sought to combine theory with practice in the context of wine tourism. While wine tourism is a well-researched field in tourism, fewer studies has investigated how this dev... read more here.
Keywords: tourism; management marketing; theory practice; wine tourism ... See more keywords