“How was your meal?” Examining customer experience using Google maps reviews
Sign Up to like & getrecommendations! Published in 2020 at "International Journal of Hospitality Management"
DOI: 10.1016/j.ijhm.2020.102641
Abstract: Abstract The purpose of this research is to examine the effects of restaurant attributes and the underlying factors impacting overall customer experience within a range of different restaurant types. To understand their experiences, this study… read more here.
Keywords: google maps; customer experience; maps reviews; customer ... See more keywords