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Published in 2021 at "Applied Intelligence"
DOI: 10.1007/s10489-021-02553-6
Abstract: The portability and low cost of e-commerce platforms have attracted more and more businesses and consumers. However, due to the virtual nature of e-commerce platforms, there is a serious information asymmetry between merchants and consumers–resulting…
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Keywords:
two way;
commerce;
margin policy;
commerce platforms ... See more keywords