Integrated Optimization of Pricing, Maintenance Strategies, and Market Coverage: A Bargaining Model for Full‐Service Contracts With Loss‐Averse Participants
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DOI: 10.1002/asmb.70005
Abstract: As industries increasingly outsource their Maintenance, Repair, and Overhaul (MRO) programs to third‐party service providers, Original Equipment Manufacturers (OEMs) seek to expand their market share by providing comprehensive MRO packages along with the original products… read more here.
Keywords: loss; maintenance; market; service ... See more keywords