Are MCDM methods useful? A critical review of Analytic Hierarchy Process (AHP) and Analytic Network Process (ANP)
Sign Up to like & getrecommendations! Published in 2019 at "Cogent Engineering"
DOI: 10.1080/23311916.2019.1623153
Abstract: Abstract Although Multi Criteria Decision Making (MCDM) methods have been applied in numerous case studies, many companies still avoid employing these methods in making their decisions and prefer to decide intuitively. There are studies claiming… read more here.
Keywords: hierarchy process; mcdm; analytic hierarchy; mcdm methods ... See more keywords
Some Einstein Geometric Aggregation Operators for q-Rung Orthopair Fuzzy Soft Set With Their Application in MCDM
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DOI: 10.1109/access.2022.3199071
Abstract: q-rung orthopair fuzzy soft sets (q-ROFSS) is a progressive form for orthopair fuzzy sets. It is also an appropriate extension of intuitionistic fuzzy soft sets (IFSS) and Pythagorean fuzzy soft sets (PFSS). The strict prerequisite… read more here.
Keywords: orthopair fuzzy; rung orthopair; mcdm; soft sets ... See more keywords
Evaluation of Digital Marketing Technologies with Fuzzy Linguistic MCDM Methods
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DOI: 10.3390/axioms11050230
Abstract: Technology is becoming the tool that changes how people live every day, and the marketing strategies of businesses are also gradually shifting to the industry 4.0 mindset of constant growth and development. Digital marketing has… read more here.
Keywords: evaluation; marketing; mcdm; digital marketing ... See more keywords
Proposal for an objective binary benchmarking framework that validates each other for comparing MCDM methods through data analytics
Sign Up to like & getrecommendations! Published in 2023 at "PeerJ Computer Science"
DOI: 10.7717/peerj-cs.1350
Abstract: When it comes to choosing the best option among multiple alternatives with criteria of different importance, it makes sense to use multi criteria decision making (MCDM) methods with more than 200 variations. However, because the… read more here.
Keywords: objective binary; mcdm; mcdm methods; framework ... See more keywords