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Published in 2018 at "Games For Health Journal"
DOI: 10.1089/g4h.2017.0116
Abstract: Abstract Objective: Childhood obesity is a health issue in the United States, associated with marketing practices in which media characters are often used to sell unhealthy products. This study examined exposure to a socially contingent…
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Keywords:
information;
liking character;
media characters;
condition ... See more keywords
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Published in 2019 at "Journal of Communication"
DOI: 10.1093/joc/jqz021
Abstract: eople continuously morally judge the behaviors of media characters. This informs people’s dispositions toward characters. Their dispositions bias their subsequent moral judgments of behavior. Affective disposition theory (ADT) contends that limits to disposition bias exist,…
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Keywords:
theory;
moral judgments;
media characters;
social judgment ... See more keywords