Articles with "men clothing" as a keyword



All we crave is pleasure! The motivation behind millennial men's clothing store choices when purchasing semi‐formal/smart workwear for themselves

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Published in 2024 at "Journal of Consumer Behaviour"

DOI: 10.1002/cb.2306

Abstract: Multi‐method research was conducted in South Africa to explore the personal values that shape millennial men's clothing retail store choices when purchasing semi‐formal/smart workwear for themselves. The qualitative phase comprised in‐depth, personal interviews with 25… read more here.

Keywords: purchasing semi; millennial men; store; men clothing ... See more keywords