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Published in 2021 at "Journal of Promotion Management"
DOI: 10.1080/10496491.2021.1888174
Abstract: Abstract This study examines virtual-try-on technology (VTO), return policy, and pay-on-delivery (POD) mode of payment as predictors of trust in an online context. The study further investigates trust as an influencer of repurchase intentions while…
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Keywords:
predictors trust;
try technology;
pod mode;
mode payment ... See more keywords