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Published in 2019 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2019.01.001
Abstract: Abstract This study integrates Bhattacharjee, Berman, and Reed's (2013) moral decoupling model with research on processing-evoked affect to test a novel explanation why consumers buy non-deceptive counterfeits. Employing mixed methods and consumer samples, two studies…
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Keywords:
good makes;
decoupling feels;
feels good;
moral decoupling ... See more keywords
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Published in 2020 at "European Journal of Marketing"
DOI: 10.1108/ejm-04-2018-0241
Abstract: Prior research suggests that consumers can engage in moral decoupling by separating their judgments of morality from their judgments of performance. Hence, they might rationalize the benefits of unethical behavior without condoning the behavior itself.…
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Keywords:
research;
unethical behavior;
moral decoupling;
authentic pride ... See more keywords
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Published in 2022 at "Frontiers in Psychology"
DOI: 10.3389/fpsyg.2021.768293
Abstract: Previous corporate social responsibility (CSR) studies at the employee level have focused on the influence of CSR on employees’ positive attitudes and behavior. However, little attention has been paid to the relationship between CSR and…
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Keywords:
organizational identification;
identification perceived;
csr;
moral decoupling ... See more keywords